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CRO agency for ecommerce

Increase your conversion rate, reduce cart abandonment and improve user experience with our Conversion Rate Optimization (CRO) strategies. Turn your visitors into loyal customers!

What is CRO and why is it crucial for your ecommerce?

Conversion Rate Optimization (CRO) is essential to improving the performance of any ecommerce. It's not just about attracting more traffic, but about converting current visitors into buyers. This involves optimizing every step of the conversion funnel, from the moment a user arrives on your site until they complete their purchase or subscribe to a service.
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Increase conversion rate

We maximize valuable actions within your site, such as purchases, registrations or subscriptions.

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Reduction in dropout rate

We improve the user experience to reduce cart abandonment and other frictions in the purchasing process.

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Increase in average ticket

Through upselling, cross-selling and strategic promotions, we boost the average ticket per customer.

CRO ecommerce

How do we work CRO?

Our approach is based on in-depth analysis and the implementation of customized strategies for each ecommerce. This is the process we follow at Línea Gráfica to optimize the conversion of your online store:

Heuristic and data analysis

We carry out an exhaustive analysis of your users' behaviour using advanced tools such as Google Analytics, Google Tag Manager, Clarity or Maze.

A/B and multivariate testing strategy

We test different versions of pages, design elements, and messaging to identify which options drive the most conversions.

Personalization of content

We adapt the user experience based on their preferences and behavior, increasing relevance and optimizing the conversion funnel.

Technical optimization of the site

We improve loading speed, accessibility and other key aspects of web performance to provide an optimal user experience on any device.

Audience analysis

We identify the different user segments within your audience and apply customized strategies for each group, improving their interaction and increasing conversions in your ecommerce.

Continuous monitoring and reporting

Not only do we implement improvements, but we monitor them in real time and provide you with detailed reports on the results obtained.

Satisfied customers , synonymous with a job well done

“Highly recommended! We had been changing agencies for a long time until we came across Línea Gráfica through a direct recommendation. They are great professionals who listen and advise their clients in a professional and, above all, rational manner.”

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Pilar Martin
Ecommerce Manager at Puro Ego
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“They have a very professional, friendly and proactive team. They are always there when you need them. They also offer a wide range of services to help you with your e-commerce.”

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Francisco Ochoa
CEO of Seena Owell
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“Super professional and proactive marketing team. Something that is hard to find. Many times we are faced with so many things that we don't know where to go. The Línea Grafica team is able to guide and autonomously resolve the needs. No sooner said than done."

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Said Jimenez
Business Development Manager at Dietisur
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“We have been collaborating with Línea Gráfica since December 2023, and we are very satisfied with the results. From the beginning, they have demonstrated a deep understanding of our vision and objectives, designing a strategy that has driven our business to new levels. “I would like to highlight the great team of professionals behind the agency, who have guided us from the beginning, resolving doubts and offering suggestions proactively.”

Jordi Costa
CEO

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What you can expect from our work in CRO

Improve overall conversion rate

Reducing bounce rate

Greater customer retention

Optimizing transaction value

Why us? [We give you 6 compelling reasons]

1

More than 15 years of experience in the world of electronic commerce

2

One of the only Agencies in Spain with the Shopify Plus Partner certification

3

Highly qualified and certified multidisciplinary team

4

Specialized in national and international projects

5

First Prestashop Platinum Partner agency in Spain

6

Ecommerce services 360: Marketing, hosting, consulting, development, and software billing

Our partners

When big companies endorse us, it must be because we do things right, don't you think? Don't hesitate any longer and trust our team of professionals. Leave it in our hands and you'll see!
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Discover the potential of your ecommerce today!

We'd love to help you transform your website into a sales machine. Whether you're looking to improve user experience, increase customer retention, or boost average transaction value, at Línea Gráfica we have the solution.

Do you have questions about CRO for ecommerce?

Frequently Asked Questions

CRO is a set of techniques that ultimately aim to improve a website's conversion rate. It is the process of getting your visitors to become customers.

CRO plays a key role in digital marketing strategy. Its ultimate goal is to achieve the best conversion rate of visits, initially anonymous, to known potential customers, with names, surnames and, above all, email addresses in order to be able to follow up and take actions to build loyalty.

User experience (UX) should ensure fluid and intuitive navigation through the website. CRO is responsible for monitoring the actions that users perform on the website, collecting useful information to optimize the site and thus increase the conversion rate . Therefore, both parties must work together.

UX Research is the study of target users and their behavior to gather information necessary for design processes. With this data we can correct problems and create opportunities. It is about collecting valuable information that can be incorporated into the design process.

An A/B test involves performing 2 versions of an action and measuring which one has performed better. It is one of the best ways to optimize a site and to be able to detect which variations help us most to achieve our objectives.