Reasons to migrate your online store to Shopify, find out everything!
If you are a store owner, you should always keep in mind what is best for your ecommerce, starting with migrating from Prestashop to Shopify. But before doing so, you should know some reasons why we advise you to do so.Why migrate your store to Shopify?
From Línea Gráfica, as Shopify Partners , we explain some reasons why migrating your online store to Shopify is an excellent option. Shopify has become the leading eCommerce platform worldwide, being the most used technological tool by companies of all sizes. Its popularity is due to its ease of use , its wide range of functions and its ability to adapt to what each business is looking for. The current trend of migration to Shopify is due to the growing demand for a reliable and flexible platform that allows companies to grow and expand in the digital market.Why do you need an SEO specialist for your Shopify migration?
Website migration is a delicate process that can result in traffic loss if not done correctly. That is why having an SEO specialist is very important to ensure that this loss is as small as possible and that the process is monitored and controlled at all times. At Línea Gráfica, we have the best SEO staff in the industry, ready to help you carry out a successful migration. Our SEO experts will work with you to ensure that your website maintains its visibility in search engines during and after the migration process. Don't underestimate the importance of having an SEO specialist during a migration. If you want to make sure your website doesn't lose traffic and visibility, don't hesitate to consult with us at Línea Gráfica . We're here to help make your migration as smooth as possible. Below, we explain what you need to take into account for a successful migration from Prestashop to Shopify.How to migrate a website to Shopify?
To learn how to migrate your website to Shopify you have to follow some fundamental steps, but at Línea Gráfica we will tell you all about them so that migrating to Shopify is a piece of cake!Step 1: Import data
The process of importing data into your Shopify store is critical to the smooth running of your website . After setting up your Shopify store, you need to carefully review your existing store and determine what data and content you want to move over. This migration will give your e-commerce site a fresh, updated look. Among the data you need to migrate are: products, customers, historical orders already prepared, gift cards, certificates and store credits, blogs and pages such as shipping policy, contact or about us. Important: Once these data have been identified, you must proceed with the data transfer. There are several options for carrying out the data transfer, such as copying and pasting the content of the existing store into the new Shopify store, developing a custom migration solution using the Shopify API, exporting and importing data in CSV files, as well as using external migration applications available in the Shopify App Store. Additionally, if you have questions, you can consult the Shopify support team or from Línea Gráfica, our expert staff can also help you. It is important to respect copyright and avoid exact reproduction of existing content. In addition, it is essential that you maintain the originality of the content to formalize legal and ethical compliance during the data migration process.Step 2: Organize products after importing them
This step is very important to ensure that all information has been imported correctly. We recommend that you check for common import errors , such as unexpected changes in product information, imported but unpublished products, missing information on imported products, failure to import product variants, and problems with importing customers or orders. Once you've checked for import errors, you need to review and organize your products . This includes verifying product details, creating collections to organize products by category, and understanding product transfers and inventory.Step 3: Improve the appearance of the website
Appearance is important for your website, especially to ensure that users are more satisfied when they visit it. In the case of Shopify, the platform gives you the option to customize the default theme or add a new one to suit your business. To add a theme, you can follow two options: select a free theme from the dashboard or purchase a theme from the Theme Store . Free themes, developed by Shopify, can be customized with the help of the support team. On the other hand, paid themes, created by other designers, can be tested before buying to make sure you like them. When adding a free theme from your admin, go to Online Store > Themes, select a theme from the Popular Free Themes section, and click "Add." If you're adding a theme from the Theme Store, visit the Shopify Theme Store, choose a theme, and follow the steps to add or purchase it.Step 4: Setting up shipping and taxes
Setting appropriate shipping rates and methods is essential to avoid unexpected refunds or bad situations with customers . It is important to review the store address for accurate shipping rates, create shipping zones for different regions, set up shipping dimensions, and choose a shipping strategy that fits what you are looking for in your business. In addition, it is important to analyze logistics services to make a decision about order shipping. Tax setup is important for any business. You need to be aware of sales tax rules and regulations, especially in different geographic locations. Charge taxes based on shipping destinations and make sure you keep accurate tax records to stay compliant with tax regulations. If you have questions about tax registration, it is recommended to check out accounting apps available in the Shopify App Store.Step 5: Set up a payment system
You can use Shopify Payments as your payment setup system, or use a third-party payment system that may be supported. By using Shopify Payments, you can avoid additional fees for external transactions and have better control over your payments through the Shopify admin. Once you have set up your payment provider, it is important to set up the checkout screen to process your customers’ orders. You also need to add your store policies to inform your customers before they complete their checkout process. Additionally, you can edit the customer information settings on the checkout page.Step 6: Place a test order
To check that the checkout process is working properly, you should make some test orders to verify that everything is correct. By carrying out this process, you can make different types of transactions, such as one that is correct and another that is wrong, refund and cancel an order, or even archive. While you do all this, you will be able to see the emails that your customers would receive when performing these actions, which you can also edit from the Shopify control panel. Note: This step is essential to ensure that your e-commerce works correctly.Step 7: Employees
If you have additional employees helping you manage and operate your store, you can add them to your website as well, so each has a personal login . You can also set permissions for each user to restrict access to certain areas, helping to keep sensitive information secure.Step 8: The domain
When setting up your store on Shopify Plus, it's important to consider the following: are you purchasing a new domain? Or are you transferring your existing domain to your Shopify account? If you choose the latter option, you should disconnect your existing domains from the old platform to avoid any issues with SSL certificates. If, on the other hand, you go for the first option , the easiest way to do this is to purchase it from Shopify and set it as your primary domain . When you do this, you must set up email forwarding so that emails sent to the custom domain email address are redirected to your personal email address. When connecting or transferring an existing domain to Shopify, it's important to note that Shopify's link structure may be different than the previous service, which can result in previous links to specific pages not loading for customers. As such, we recommend setting up URL redirects to prevent customers from landing on error pages after the domain transfer.How to export products from WooCommerce to Shopify?
To export products from WooCommerce to Shopify, you'll first need to log in to your Shopify admin. Once there, click Apps and select Store Importer. On the Import your data to Shopify page, choose WooCommerce from the dropdown menu. Then, in the Upload files section, click Add file and select your exported WooCommerce files.
How to transfer a domain from GoDaddy to Shopify?
Moving a domain from GoDaddy to Shopify is a simple process that can be accomplished in a few easy steps. First, from your Shopify admin, go to Settings and then Domains . Next, click Connect existing domain and enter your domain, for example johns-apparel.info, followed by clicking Next . Next, select the Connect automatically option. If prompted, log in to your Google Domains, GoDaddy, or 1&1 IONOS account and click Connect , followed by Close . It may take up to 48 hours for your domain to be verified. Once verified, your domain will appear in the EXTERNAL DOMAINS section of the Domains page with the status Connected .