Línea Gráfica will be a sponsor and Official PartnerPlatinum at Prestashop Day , which will take place on May 12, from 9:00 a.m. to 5:30 p.m., at Chamartín Station in Madrid.
The event will be a unique opportunity to get in touch with the main players in the world of e-commerce in Spain, who will help you boost your online business. To do so, you can find us at stand S6 in the ExpertVillage Area. In addition, you will be able to enjoy an extensive programme , which includes workshops such as the one given by our CMO, Javier Alonso, on Google Shopping, or conferences, in which the CEO of Línea Gráfica, Fernando Criado, will participate, on how to boost an online business .
This meeting space will connect entrepreneurs who are committed to a constantly growing market with the creators of innovative solutions for this sector, and will allow you to learn about the latest trends and business solutions related to e-commerce.
Along with Línea Gráfica , the cream of the crop in the world of ecommerce and online business solutions in general will attend the event, such as Microsoft , eBay , PayPal , Nimble-BBVA , SEMrush and Quondos .
If you don't want to miss this opportunity to boost your online store and discover new solutions to improve your company's productivity and profitability, get your tickets now for #PSDayMadrid on Eventbrite .
E-commerce on the rise
Since 2003, e-commerce has been increasing its presence in the global market year after year to the point where it is expected to represent 8.8% of the world trade volume by 2018.
Spain was a latecomer to this trend, but since 2006 it has experienced spectacular development. So much so that in 2015 , B2C e-commerce in Spain has generated €18.5 billion and still has a lot of room for growth to catch up with the countries around us.
These data highlight the need for companies that have not yet joined the world of online sales to jump on the bandwagon. But not only that, the ever-increasing volumes of sales and turnover impose the need to have the appropriate management, analysis and control tools.
360 Solution: PrestaShop + TVP Linker + ERP Sage Murano
At Línea Gráfica we have been offering ecommerce solutions for over 15 years, being one of the pioneering agencies in Spain in this regard. This has allowed us to observe the growth and evolution of our clients.
This growth has given rise to the emergence of needs related to centralized and efficient business management, such as: stock control and updating, rates, orders, processes, integration between online/offline channels, billing, accounting, among others. At Línea Gráfica, with the idea of being able to offer these solutions to our clients, we began to work on the integration and centralization of the different sales channels and business areas of a company in a unified way, whose solutions we present below:
TVP Linker
Thus, more than two years ago we launched a self-developed product, our TPV Linker software , a TVP solution for physical stores prepared to integrate with ecommerce platforms and ERPs.
The product has been widely accepted due to its usability . In addition, it works 100% in the cloud and is optimized for chain stores and franchises , something that, added to the integration with management programs, exponentially multiplies profitability thanks to the control and analysis of information.
TPV Linker offers the possibility of integrating with your ERP and online store or just with one of these tools. In this way, you can link your POS to PrestaShop and have control of your business.
Sage Murano ERP
With the Sage Murano ERP , of which we are an official Partner, we wanted to go one step further to fully cover all the needs of our clients, whatever their business sector. Sage Murano, due to its development kit, is the perfect ERP for chain stores, franchises, factories, wholesalers, distributors and department stores that need to go beyond standard software.
Within the range of functionalities it offers, Sage Murano not only fulfills its basic functions in terms of warehouse control, orders, CRM, accounting and finance, but also offers the possibility of contracting it 100% in the cloud and being accessible from any device.
Sage Murano allows centralized management of all your business' sales channels thanks to its integration with Prestashop (B2B, B2C) and TPV Linker .
The integration of these three tools has proven to be one of the keys to success for any SME that wants to have an effective online and offline presence by centralizing all business management.
360º everything you need for your online business
But we don't stop there! On the 12th of May, PrestaShop Day will be about many more things that allow us to offer a comprehensive service to our customers.
To start with, any online project of a certain size that wants to work in the cloud will need reliable and quality managed dedicated servers . A sector in which Línea Gráfica is a reference, since we are official OVH Partners . In addition, if your hosting needs are smaller, you can also opt for our hosting plans or VPS servers . Whatever the size of your business, at Línea Gráfica we have a solution ready for you.
On the other hand, it is not enough to set up an attractive online store, you need to attract traffic to your ecommerce and offer the user experience necessary to achieve conversions. To do this, you need Digital Marketing strategies that give you the visibility your business needs. From integration in Marketplaces to SEO and SEM campaigns, something we will also talk about at the next #PSDayMadrid.
If you want to stop by, we remind you that you can get your tickets at this link .
