Black Friday Marketing: Make your e-commerce a winner!

In the e-commerce world, a legendary date is approaching: Black Friday. And as every player knows, to succeed during this date, you need skills , strategies and allies to accompany you to achieve your goal and defeat your opponents . But let us tell you a secret: To succeed on this date, like in your favorite video game, you must overcome different levels and win several battles before the big fight: Black Friday .

Tips and ideas for Black Friday 2023 strategies: Beat these levels and become the winner!

You'll be able to leave really prepared to take home the big prize: an avalanche of conversions that surpass those of your competition. Come on, we'll help you beat the game and succeed this Black Friday like a Pro !

TIER 1: PPC ON BLACK FRIDAY TO COMBAT THE SEA OF ADS

Navigating the waters of the Internet can be a real challenge with so many ships calling for the attention of their navigators. So... How can you make your ecommerce stand out in the vastness of the digital sea ?

YOUR WEAPONS TO WIN: PPC CAMPAIGNS

To stand out in the sea of ​​ads you need to get an essential weapon: PPC campaigns . With a well-configured PPC campaign, you can capture favorable winds and stand out among all fleets, directing sailors directly to your port.

LEVEL 2: EMAIL MARKETING AND AUTOMATION TO OVERCOME THE COMMUNICATION ISLAND

Once we have overcome the sea of ​​advertisements, we have to prepare to overcome the next level: The island of communication. At this level of the game, your e-commerce site is a treasure-filled paradise waiting to be discovered. But once adventurers land on its shores, how can you ensure they stay on the right path ?

YOUR WEAPONS TO WIN: MARKETING AUTOMATION

To overcome this level, you must equip yourself with an indispensable weapon: A magic compass, a tool capable of guiding adventurers (your clients) along the paths of conversion. This compass, also called Marketing Automation , will be able to guide you without fail towards the precious treasures that your island offers : Your Black Friday offers.

LEVEL 3: CRO CONSULTING TO OVERCOME THE UX FOREST

Once you have completed the first and second levels, you are already halfway through the game. Now we enter the UX forest. The UX forest is a labyrinth of experiences where each path can lead to a different destination. How can you guide your visitors to the light, ensuring they find what they are looking for without getting lost?

YOUR WEAPONS TO WIN: CRO/UX CONSULTANCY

The infallible weapon to overcome the UX Forest: CRO/UX consulting . This consultancy will be able to create a smooth and pleasant journey , ensuring that each explorer finds their treasure in your ecommerce .

LEVEL 4: SEO FOR BLACK FRIDAY TO FIGHT AGAINST THE MOUNTAIN OF POSITIONING

Reaching the top of this mountain requires resilience and strategy. How can you ensure that your ecommerce is seen from the top of the SEO mountain?

YOUR WEAPONS TO WIN: SEO POSITIONING

SEO is your weapon at this level. Every keyword, every optimization, will act as a beacon, guiding searchers through the fog so they can see and discover your ecommerce. Black Friday is approaching and every player must make sure they are prepared to win and excel at every level. Remember that each challenge you overcome brings you closer to the final reward: Winning the big battle, Black Friday, and beating the game like never before. But remember... No player is able to win the battle alone! That's why, at Línea Gráfica , we offer to be your ally, the one who always knows what to do, who knows the best strategies to succeed and who will provide you with the necessary weapons to win the fight. Are you ready to succeed this Black Friday? Contact us and we will help you!