Shopify: The current trend in e-commerce

Shopify: La tendencia actual en el ecommerce

Shopify and its popularity in ecommerce

In 2024, Shopify remains one of the most popular ecommerce platforms in the world. Currently, there are approximately 5.6 million Shopify stores globally according to several studies published in Yaguara and GrowthDevil . Of these, approximately 4.6 million active users use the platform, which represents growth from previous years, as we can see in GrabOn . In the United States, there are about 2.98 million stores, making it the country with the largest number of Shopify stores. In Europe, the United Kingdom has around 205,000 stores and Germany about 122,000. In Latin America, Brazil leads with approximately 150,000 stores, while Spain has about 25,000 Shopify stores. If you want to know more about Shopify, we recommend that you read our guide: What is Shopify and how does it work?

Benefits of Shopify for e-commerce

Shopify is one of the most popular platforms for creating and managing online stores. Its success is due to a combination of features that make e-commerce easy. Below are some of the most notable benefits of using Shopify for your business.

Ease of use without technical knowledge

The platform is designed so that anyone can manage an online store without having to write complex programming data.

Marketing Tools Included

Shopify includes several built-in marketing tools that are essential for any ecommerce. From SEO optimization to managing ads and email campaigns, these tools are available in all Shopify plans. It is always important to have an SEO specialist for this, but it does not mean that the platform will do the operations on its own.

Security with free SSL Certificates

Security is a priority for any store, and Shopify understands this perfectly. All plans include a free SSL certificate, ensuring that your customers' transactions and information are protected.

Multilingual and multicurrency support

For those looking to expand into international markets, Shopify makes it easy to create stores in multiple languages ​​and adds integration for different currencies.

Customizable themes

Shopify has a wide range of customizable themes that allow you to adjust the design of your store to your needs and preferences.

No restrictions on product quality

Shopify doesn't limit the number of products you can sell. Regardless of the size of your inventory, you can add and manage as many products as you need without worrying about additional costs.

Detailed analysis and reports

Shopify provides advanced analytics and reporting tools that allow you to monitor your store's performance. With access to data on sales, traffic, and customer behavior, you can make informed decisions to optimize your business and increase your revenue. These are just a few of the benefits of Shopify, but there are many more. If you want more additional information, you can check out our article: Which Shopify plan should you choose for your ecommerce?

Why migrate to Shopify?

In the previous section we have already told you about the benefits of having Shopify in your online business. With these reasons, you will now have a better idea of ​​why migrating to Shopify is a good option. Now, migrating to Shopify is important due to its scalability, wide reach for mobile devices, security, becoming one of the first ecommerce options for many brands. Shopify has a high integration with the main social networks such as Instagram, Facebook, among others, which helps the customer experience.
Current trend in e-commerce

Success stories: companies that migrated to Shopify

At Línea Gráfica we have several success stories of companies that have migrated to Shopify. Such is the case of Matcha & Co, Scalpers or PuroEgo, for example. Below, we explain more about the Scalpers case: At Línea Gráfica, we took up the challenge and set out to help Scalpers boost its presence in ecommerce. Our team of ecommerce development experts worked to identify areas for improvement in Scalpers’ Shopify Plus platform and designed custom solutions to optimize its functionality and performance. In addition, we offered ongoing support to implement on-demand developments, allowing Scalpers to adapt to changing market demands and respond effectively to the needs of its customers. Results: As a result of our collaboration with Scalpers, the brand has experienced significant improvements in its ecommerce presence. We have achieved: – Significant improvement in the functionality and performance of Scalpers’ ecommerce on Shopify Plus, which has improved the user experience. – Successful implementation of “on demand” developments that allow Scalpers to quickly adapt to changing market needs and the demands of their clients.
Shopify-trend
If you want to see more success stories, we invite you to check them out on our website.

How to migrate a Prestashop website to Shopify?

The best way to migrate a Prestashop page to Shopify is to have the expert team to do it. This process is delicate and having professionals will help to minimize the loss of traffic. At Línea Gráfica we specialize in Prestashop to Shopify migrations with our qualified staff to do it. If you have more questions, contact us .
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