PrestaShop has revolutionised the process of transforming traditional commerce into eCommerce since it was launched almost a decade ago. The free application based in Paris and Miami already has the support of more than 270,000 digital stores in 190 countries, so boasting of being the first Premium Partner agency in Spain makes us especially happy.
As you know, at Línea Gráfica we have everything you need to sell online with guarantees, but if you are still resisting sales through PrestaShop, don't panic, in today's post we have compiled the best SEO modules for PrestaShop 1.6 .
Increase traffic, consolidate positioning, attract potential customers, improve communication, sales. The selection we add below may mean much more than a quantitative boost, so it is worth carefully deciding which one to choose to transform our PrestaShop into the synonym of the success we deserve.
301, 302 and 303 URL Redirects Module
And we start the list with one of the most effective and necessary modules for the maintenance of a PrestaShop store. Our plugin to solve the 404 errors that appear on some pages after a considerable time of life, allows you to create URL redirects to avoid the dreaded web positioning penalty.
This module, signed by Línea Grafica, helps us to control the links and redirect 404 errors to the active page we want, individually or in bulk . Simple and effective, right?
If you need more information about this PrestaShop plugin, please visit the article page or contact us. We will be happy to help you whenever you need it.
Canonical URL Module
The next plugin we bring you is also part of the Línea Gráfica catalog. This one, unlike the previous one, focuses its functions on the creation of canonical URLs that avoid duplicate content in your PrestaShop store.
And what is a canonical URL? Very simple: a link that is added as a reference to the original page for search engines, acting as a clarifier or focus of attention for our product.
When our store has a large catalogue, very similar URLs appear due to the combinations of our products. If we sell basic t-shirts, similar links could multiply depending on their size, colour or material. These types of links would appear as duplicate content in search engines and would end up affecting the positioning of our digital store. Either due to the number of identical links or because the search engine itself does not know how to discern which is the most relevant to respond to the user's request.
Through the Canonical URL Module to Avoid Duplicate Content created by Línea Gráfica, you will put an end to the headache and help your store's SEO positioning in the simplest way possible.
SEO EXPERT module
The third module we chose comes directly from the PrestaShop team. SEO Expert allows you to automatically generate the necessary tags for SEO (Title, description, keywords and URL), which translates into improved traffic and greater visibility in the main search engines.
Its easy configuration, its tremendous popularity and the amount of time you will save (this last point is very important), are just some of the most notable aspects of a module created to make your life easier.
If you are interested in SEO Expert you can find much more information and user reviews at the following link .
Page Cache Ultimate Module
Tired of waiting for your digital store to load? With the Page Cache Ultimate module we can reduce the time considerably by saving the page in cache and thus achieve greater customer retention.
Translated into more than five languages and with a satisfaction rate of over 90%, this ideal complement for our online business will facilitate store sales, a better position in Google results and therefore, distance us from our closest competitors.
Page Cache Ultimate , in addition to saving time and making navigation easier, will reduce the consumption of CPU, RAM and database connections to avoid possible server overloads . A smart solution that should not be missing from this short list and that should not be missing from your PrestaShop 1.6 either.
Pretty URLs Module
In the post dedicated to the structuring of URLs for digital stores we gave you the necessary ingredients (unfortunately there are no definitive ones) for the correct creation of links. Yes, the process may be somewhat tedious, but with the rise of instant messaging, the “attractive” link has become the first step to attracting a potential client .
The module we selected below focuses on making the URL of our PrestaShop store as user -friendly as possible for both the main search engines. Pretty URLs removes automatically generated identifiers, numbers and characters to unmask the real protagonist of the URL .
This plugin developed by FME Modules was created with the rigorous mission of analyzing the link and getting rid of everything that is irrelevant, uninformative and that prevents us from having a better position in search engines.
If you found this interesting, you can always find out more information and learn more about the offer by clicking here .
PrestaShop Sitemap: Multi-language and Multi-store Sitemap Generator Module
Indexing all the pages and images of your stores in all their languages in one click is finally possible. Thanks to the Multi-language and Multi-store Sitemap Generator Module developed by our Línea Gráfica team, we will send four sitemaps to Google that group the links of our Products, CMS, Categories and Manufacturers.
This key SEO tool allows you to send all the URLs of your digital stores to the main search engines to make their visibility optimal, both in the general search tab and through image search .
In addition, its easy configuration, low server usage, creation of automatic sitemaps based on official Google guidelines and image indexing make it the perfect module to complement our PrestaShop 1.6 store .
Customer Ratings and Review Module + Google Rich Snippets
And last but not least, we selected one of the most attractive modules to make PrestaShop 1.6 the perfect tool on our path to success. Customer Ratings and Reviews Pro gives us the possibility to add ratings and comments on our product pages, significantly improving customer interaction, sales and positioning in the main search engines.
In addition, the module comes with Google Rich Snippets technology, which adds additional information to our catalog in the search results. And why is this important? Anything that attracts the customer beyond the title, description or URL directly translates into a better, more detailed and closer experience .
What the Customer Ratings and Review Module and Google Rich Snippet offer is a package where the ratings (represented in stars) and the most important information about the product (price, manufacturer, date) come together to create a climate of trust between the digital store and the customer. All from the first moment.
As you can see, the catalogue of modules is as extensive as it is varied, hence our interest in selecting the seven most interesting add-ons for you to get the most out of your PrestaShop 1.6 store. But if after what has been said you still don't know which of the seven to choose, don't worry, since Línea Gráfica offers you the ideal bonus track to close the list with guarantees.
The PrestaShop SEO Pack includes our 3 modules in a single package (Sitemap Generator, Redirects and Canonical URLs) saving you €40 on your purchase . If you had any doubts, it is very possible that this competitive pack has ended up tipping the balance.
It's never been easier to enhance the capabilities of PrestaShop 1.6.
